At its latest conference, Krafton reported record financial results for the third quarter of 2024 and outlined plans for the future. According to the report, the company achieved revenue of 719.3 billion won and operating profit of 324.4 billion won, up 59.7% and 71.4% respectively from the same period last year, setting a new quarterly revenue record.
The bulk of revenue came from mobile games (425.4 billion won) and PC games (274.3 billion won), with growth of 37.6% and 126% respectively. Console projects also contributed, albeit less significantly, with revenue of 11.8 billion won.
Development of PUBG intellectual property remains a key source of income. In the third quarter, Krafton introduced map updates and a new game mode, and also collaborated with Lamborghini. Thanks to this, the game set a record for concurrent players after switching to a free-to-play model – at its peak there were 890 thousand s online.
The company is also actively developing its portfolio, which includes new IP and continuations of well-known games. These include projects such as InZOI, Dark and Darker Mobile, Subnautica 2, Project ARK and Dinkum Together, which are planned to be presented at G-Star 2024.
Krafton is also increasing its presence in India: with the growing number of players in Battlegrounds Mobile India, the company is improving localization and planning major esports tournaments. In addition, there are plans to release a localized version of Cookie Run for India in collaboration with Devsisters.
In addition, the company is making significant investments in the field of artificial intelligence. In 2022, Krafton created a department to study deep learning technologies, including speech recognition and animation generation systems. Now the Korean giant is working on creating Cs – game characters that will interact with players, opening up new facets of gameplay.
